Thursday, 13 June 2013


Grow is a concept for children aged between 3-5 years. It is a ‘grow your own’ range of products in which they can grow their own plant with the help of their parents. The kit comes with everything you need to start the process, including a very simple set of instructions. All they need to add is the water, they can choose from growing a strawberry plant, a sunflower plant or a butterfly & bees wildflower mix.

I created the Branding and packaging design for this concept. I wanted to target my product to parents and decided to create packaging which reflected this and stood out against the current market.